●    Step 1 – Perform Keyword Research

Outcome: Make sure you have selected your primary focus keyword (and maybe a secondary)that you target with your blog post with.

Special instructions: To be more efficient you should perform comprehensive keyword research once every few months covering a large range of topics. Then, once you pick what you’re going to write about, perform in-depth keyword research on that specific topic.

●    Step 2 – Create an awesome blog post outline

Outcome: Whatever method you choose to write your blog post outlines, whether that be with the help of tools like SEMrush or SurferSEO, generative AI, or completely manually- spend some solid time creating an outline.

●    Step 3 – Perform on-page optimization on your blog post

Outcome: You’ve perfectly optimized the content of your post for search engines.

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